Festival of Marketing – Case Study
Large-scale industry festival
Why Tobacco Dock
This was the 5th year Festival of Marketing has been held here at Tobacco Dock. The event organisers enjoy working here as the layout of the venue suits their event so well. While the Quayside level spaces work well for content and stage sessions, the Vaults level areas are great for their sponsors to create their own interactive experience rooms. Additionally, the scale of our larger spaces in the Great and Little Galleries, means that they are able to conduct talks for large audiences. With so many common spaces, such as the walkways and fountains, there’s ample opportunity for smaller mingles and catering points.
As well as spaces with multiple capacities, it was also necessary to be able to provide areas which would be easily and rapidly adapted to different uses. For example, the Great Gallery was used for their awards ceremony on the Wednesday evening, transforming into their main stage for the festival on the following two days.
Our stripped-back and striking interiors provide the perfect backdrop for imaginative branding which was used to great effect across the event.
Experience at Tobacco Dock
The Festival of Marketing team were delighted with the collaboration of the Tobacco Dock sales, operations and facilities teams in producing their event. Building upon the past Festivals held here at Tobacco Dock and using their wealth of experience of working within the building, we were able to make sure that the entire experience ran like a well-oiled machine for our clients.
“Tobacco Dock is an interesting and historic venue which adds a special dimension to any event. The team worked well with us to create an outstanding and high-level event. As ever, we were delighted with the outcome and will certainly return.”
Gemma Strachan, Operations Manager, Centaur Media